News

minnow mama : sylvana ward durrett

   Meet our newest minnow mama, Sylvana Ward Durrett, co-founder and CEO of the children's online retailer Maisonette. Sylvana gives us a special behind-the-scenes look into her life as a mother to three and an inspiring ...

minnow mama : laura vassar

laura vassar is easily the most stylish mom we know (while we're on the subject, make that the most stylish woman we know)! as a newport beach, ca native, laura has a laid-back sense of style always with the perfect touch...

minnow mama : morgan smith

This week we celebrate the heritage of minnow and our classics collection of signature staples. In our newest (and long overdue) minnow mama interview, see where the idea for minnow sparked from our founder, Morgan. Plus s...

minnow mama : weezie girls!

We are thrilled to introduce our newest minnow mamas!  The co-founders of Weezie, Liz Eichholz and Lindsey Johnson - trusted experts in modern luxury towels and co-creators of our first ever children's coverup!  We sat dow...

minnow mama : jessica morse

  say hello to our newest minnow mama, jessica morse of bare beauty blog! she is an expert in the world of clean beauty and mama of two sweet littles (and our most recent mama model!). we ask jessica all about her clean b...

style guide : mother's day

this one is for the minnow mamas! we adore our minnow community and find daily inspiration from you, mamas! now let us inspire you with this extra special mother's day style guide, featuring our perfectly matched minn...

happy international women's day!

happy international women's day! in honor of international women's day, we've rounded up some of our favorite female founders to ask who inspires them, advice for the next generation of females, and of course their minnow ...